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Conventional IT develops and organizes information to achieve specific, limited goals with no guiding purpose. There is no intention of managing information to achieve its full potential. Managing information to its full potential requires developing information to be available when needed:
This requires:
What it very specifically does not include is organizing information to fit:
No manager, when identifying their requirements for a would-be information system has ever said: "I want to make absolutely certain that the information I'm Quite the contrary. They rightfully expect that bought and paid for information will be usefully available for any purpose to which it could apply. But, because it isn't explicitly stated, we have never made it our purpose to manage information to the full potential of the universal requirement. In fact, conventional concepts, techniques, and methodologies for planning information are pretty much designed to manage information to its least potential. This isn't the conscious intent but it is the result. We are content to make IT customers buy the same information and information functions over and over and over again.
The only reason bought and paid for information is not usefully available when needed is because the development, organization, and management of data within a system doesn't fit what's going on in the real world. Stuck in the artificial, low expectation constructs of standard practice IT, data in conventional systems is fundamentally anti-informational. .
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